McCARTHY,E. JEROME PERREAULT, WILIAM D, JR text Jakarta Erlangga 1996 5, cet.2 ind xx, 599 halaman : gambar;tabel;grafik ; 15,2x24 cm Indeks Pembelian 2004 E. Jerome. Mc Carthy., Wiliam D. Perreault, Jr., Penerjemah, Agus Darma Ph.D., Editor, Yati Sumiharti S.E., Philosophy and Theory of Commerce, Communication, Transportation/Filsafat dan Teori Perdagangan, Filsafat dan Teori Komunikasi, Filsafat dan Teori Transportasi 380.01 380.01 MCC d 54-06-019-9 241029 20241029101446 INLIS000000000003038 Converted from MARCXML to MODS version 3.5 using MARC21slim2MODS3-5.xsl (Revision 1.106 2014/12/19)